Pangea Organics, an all-natural organic skincare brand, faced challenges in expanding their sales channels as direct-to-consumer sales slowed down post-pandemic.
Unable to profitably acquire new customers through traditional digital advertising platforms like Facebook Ads, TikTok Ads and Google Search, Pangea Organics shifted its sales strategy to a wholesale dominated one and turned to Growtoro to find the perfect retail stores to sell their products.
Pangea Organics faced several key challenges in increasing their wholesale sales channel:
Growtoro's platform provided Pangea Organics with the tools and resources needed to overcome these challenges:
Pangea Organics experienced impressive results through their partnership with Growtoro:
Their Founder and CEO, Joshua Onysko, told us, "The craziest part about this was how little I knew about it going in. This kind of outreach and opportunity wasnt even on my radar, let alone in my comfort zone. I dove right in with some guidance from the Growtoro team and shockingly saw success early on, it was thrilling. We are now in a full, all out wholesale model and are on onboarding several new stores a month. Would not have been able to do this with the use of the Growtoro platform."
“I dove right in with some guidance from the Growtoro team and shockingly saw success early on, it was thrilling. We are now in a full, all out wholesale model and are on onboarding several new stores a month. Would not have been able to do this with the use of the Growtoro platform.”
Only up. Once some brands reach this level of consistent success, goals may shift from still growing but also maintaining your current list and making sure your accounts are happy. This is a luxury a lot of brands don't get to enjoy as they are simply still desperately hoping for their next account to pay the bills.
Pangea Organics' success with Growtoro highlights the power of targeted data, outreach tools, and expert support in expanding wholesale sales channels for eCommerce brands. By leveraging Growtoro's platform, Pangea Organics was able to identify and connect with ideal retail stores, ultimately leading to the acquisition of numerous wholesale accounts and a revitalized sales strategy. Pangea Organics highly recommends eCommerce brands making or carrying their own products to explore wholesale distribution and utilize platforms like Growtoro to achieve impressive results.
For more information on how we can help your brand get more wholesale accounts, please contact our sales team at: firstname.lastname@example.org