Kip Hunter Marketing uses Growtoro to stay afloat

Times can be tough but never stop trying

The Kip Hunter marketing team collectively had decades of experience in brand marketing, advertising, public relations, social media and special events - they were experts with everything advertising and had worked with some of the biggest brands on the planet.

However, times can become tough for any agency and Kip Hunter was facing serious sales problems. A few clients decided to not renew contracts and they were faced with the scary prospect of not knowing if they could survive the next quarter as bills were stacking up and their pipeline was bone dry.

They needed to try something new and take their lead generation in house, instead of trying to hire another agency to help - which was so expensive and rarely yielded consistent meetings for them.

There is always hope if you persist

Challenge

As Kip Hunter Marketing faced mounting bills and the threat of closing their doors, they desperately needed to find new clients in a highly competitive and challenging environment. Traditional client acquisition methods had become too costly and time-consuming, and the agency had no experience with cold outreach.

Solution

In search of a new approach, Kip Hunter Marketing discovered Growtoro and learned more about the cold outreach methodology the platform offered. Intrigued by the potential of this method and the support provided by the Growtoro team, they decided to give the platform a try.

Implementation

With guidance from the Growtoro team, Kip Hunter Marketing began by identifying their target niche and using the platform's extensive database to find prospects within that market. They then crafted tailored outreach campaigns designed to resonate with their target audience and pique their interest.

Their namesake founder, Kip Hunter, had this to say, "I was highly dubious about this actually working for us. I get these cold emails all the time and I never respond, so I couldn't believe that it would work for us. But I learned so much during the process and that there really is a right way to do this, which we simply never tried before. I am so impressed with the support of the team and how quickly we were able to generate real meetings for us to close."

As the campaigns rolled out, Kip Hunter Marketing utilized Growtoro's user-friendly platform to manage and monitor their outreach efforts. The platform's tools allowed them to secure numerous meetings with potential clients, providing the much-needed opportunities they sought.

“But I learned so much during the process and that there really is a right way to do this, which we simply never tried before. I am so impressed with the support of the team and how quickly we were able to generate real meetings for us to close”

Results

The outreach campaigns created with Growtoro proved highly successful, leading Kip Hunter Marketing to sign up two new, essential agency clients. These clients not only provided immediate revenue but also brought renewed hope and stability to the struggling business.

The Kip Hunter team's vast experience in the industry made closing these prospects relatively simple; they just needed more opportunities to showcase their expertise. With Growtoro's help, they were able to generate those opportunities and save their business from the brink of closure.

Renewed hope and a bright future

Conclusion

Kip Hunter Marketing's remarkable turnaround demonstrates the power of cold outreach and lead generation when executed effectively. By leveraging Growtoro's extensive database, tailored campaigns, and expert guidance, they were able to revitalize their client acquisition efforts and save their business.

Growtoro's cold outreach methodology and platform have proven invaluable for Kip Hunter Marketing, offering a lifeline in their time of need and breathing new life into their agency.

For more information on how we can help your agency get new clients, please contact our sales team at: sales@growtoro.com